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I Started My TAP® Business…Now What? (Part 1)

Starting Your TAP Business with Training

Congratulations on starting your TAP® business! You have chosen to increase your company’s pest management programs to include EPA-registered TAP® Pest Control Insulation. Whether you are opting to offer attic capping, attic restoration, or both, your customers will benefit from energy efficient savings, a quieter comfort, and a pest-free home.

Now that you have made the decision to offer TAP® Pest Control Insulation, it’s a good idea to make a plan for your success. Here are some recommended steps for making the most of your TAP® Pest Control Insulation business:

Step One: Schedule Training

The first step would be to schedule training for you and your team with TAP® Pest Control Insulation. Trainings can be scheduled by calling our office at (770) 766-6050 or by visiting our website. TAP® Sales trainings are typically presented in webinar format and last about an hour. Sales trainings cover the following:

  • Benefits of TAP® Pest Control Insulation,
  • Understanding insulation,
  • Conducting attic inspections, and
  • TAP® Attic Programs.

A seasoned TAP® team member can take your team through the presentation and answer any questions you may have. Our goal is to make sure you are comfortable with TAP® Pest Control Insulation and our programs.

 Step Two: Goal Setting

The next step, after the training(s) are complete, is to set goals for your technicians and sales team. The Department of Energy (DOE) estimates 95% of the homes in the US are under-insulated. That is approximately 1 in 10 homes that are in need of your new pest control service. This is a huge opportunity as your team is already accustomed to visiting inside these homes.

Many successful TAP® providers set goals requiring each technician or sales representative to provide a minimum number of proposals each week. These goals are based on the number of calls made per week, the average closing percentage, and the expected volume of the TAP® program. For example, let’s say a rep makes 20 in-home calls a week or an average of four per day. If they made just 1 proposal per day, 5 per week, or 20 per month and had a 20% close rate, it would equate to four closed jobs per month. An average sale of $2,500 would be $10,000 per month in sales. Let’s say you have five reps, that would be $50,000 a month or $600,000 a year.

Step Three: Attic Inspection Goals

Set goals for each of your associates with regard to routine attic inspections. These should become a standard step in the overall in-house inspection when possible. If you are not currently including the attic in your inspections, you could be missing out on the opportunity to present TAP® Pest Control Insulation. Make sure to prepare for the inspection by having a ladder, a safety platform to avoid injury, a flashlight, and a bump hat to protect your head handy.

During the inspection, encourage your team to make note of the following three items:

  1. The type of insulation, if any, in place
  2. The amount of insulation, in inches, in place
  3. The condition of the insulation

This will help your team identify those homeowners who can benefit from an attic cap service or a full or partial attic restoration service

Whether there are insects/rodents present or the attic is simply under-insulated, there is an opportunity to propose TAP® Pest Control Insulation in most every home. Adding a layer of permanent pest protection can help your customers save up to 30% on their annual heating and cooling costs and allow them to live pest-free. It’s a win-win for everyone!

Now that you are starting your TAP® business, stay tuned as this post is the 1st in a series of three posts on how to get started with EPA-registered TAP® Pest Control Insulation. Up Next… How to Market Your TAP® Pest Control Business. 

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Association of Structural Pest Control Regulatory Officials (ASPCRO) Arizona Pest Professional Organization (AZPPO) Cellulose Insulation Manufacturers Association (CIMA) Florida Pest Management Association (FPMA) Georgia Pest Control Association (GPCA) Greater Hall Chamber of Commerce Habersham Chamber of Commerce Insulation Contractors Association of America (ICAA) New England Pest Management Association (NEPMA)
National Pest Management Association (NPMA) National Insulation Contractors Exchange (NICE) National Wildlife Control Operators Association (NWCOA) Pest Control Operators of California (PCOC) Professional Pest Management Alliance (PPMA) South Carolina Pest Control Association (SCPCA) Tennessee Pest Management Association (TNPMA) Texas Pest Control Association (TXPCA) Virginia Pest Management Association (VPMA)
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